ABOUT
About this spot
Surrounded by the rich nature of Hiji Town, Oita Prefecture, Sanrio Character Park Harmonyland is an outdoor theme park where you can fully enjoy the world of popular Sanrio characters. The gorgeous parades and live shows held every day are a must-see, and the performances the characters put on right before your eyes captivate everyone from children to adults. The park has many cute attractions decorated with Sanrio characters, and every corner is popular as a photogenic photo spot. On weekends and during long holidays, night openings are sometimes held, with mystical illuminations coloring the park. It is ideal for creating family memories as well as girls' trips with friends and couples' dates. With shops stocking limited goods available only here and restaurants serving character-themed menus, you can immerse yourself in the world of Sanrio all day.
Last updated March 29, 2026